For CP / FMCG and Logistics leaders whove invested in AI and have little to show for it
You backed the pilot
You hired the vendor
Your board is still waiting
That gap between a promising AI initiative and strategic working systems in production — we close it. Haja led AI at $3B+ CPG. Abhishek shipped 30+ AI products at Deloitte. We've sat in your seat. We know what went wrong. And we know exactly how to fix it.
Scaling Growth for Global Enterprises
Across CPG, Manufacturing and Services
We have led AI transformation at
Stalled AI Pilots?
You're stuck between three bad choices.
Big 4 strategy decks
£200K minimum. 14 weeks. 80 pages. Zero implementation.
Generic AI advisors
No CPG depth. No data engineering. Cannot connect AI to your P&L.
Full-time CAIO hire
£300K+ salary. 4–6 month hire. Role undefined before they start.
There is a fourth option.
Embedded. Outcome-accountable. Sector-deep. Your AI ambition deployed in 30 days at a fraction of the cost.
Who we serve
Which Leader Are You?
These are the three conversations we have regularly — grounded in observed patterns, not personas.
Core Challenge
Board demanded an AI strategy. Team lacks credibility. Budget stuck in committee.
Why AI Navi Fits
Our CTO has sat in this seat—understands boards, retailer data, and vendors.
Core Challenge
Labour costs up 23%. No consolidated ops data. Competitors moving faster than your spreadsheets.
Why AI Navi Fits
Our data engineering drives 5–10% cost-per-delivery savings (£5M–£10M/year).
Core Challenge
Need a trusted partner across the portfolio — fast, under £25K to approve.
Why AI Navi Fits
Sub-£25K entry. 90-day delivery. Fundable SCALE AI™ model. Our team speaks PE and brings board credibility. Multi-portco rollout.
Sound familiar? Let's turn these patterns into progress.
If you're ready for a solution but unsure where to start, the AI Readiness Scorecard helps you see where you stand and how you benchmark against competitors.
3 minutes · No pitch · Instant results
The Founding Team
Practitioners. Not Theorists. Not Generalists.
Two founders with different but complementary deep experience. One team. One embedded engagement.
Haja J Deen
I set the strategy. I land the change.
25+ years leading digital transformation at pladis Global ($3B+ CPG), Saint-Gobain, Holland & Barrett, and Toyota. Author of "Build the Right Thing." Co-founded 2 startups. MBA from Cranfield School of Management.
Experience at
Abhishek C
I build the data foundation. I ship the AI.
Ex-Deloitte. 30+ AI products shipped per year with lean teams. Ex-CPG AI lead. Trusted by C-suites as a hands-on AI transformation partner across cloud, automation, and analytics.
Experience at
"Haja operates like an embedded C-level partner — pragmatic, commercially savvy, and obsessed with real business impact."
Our method
Navigate. Execute. Land.
Strategy & Leadership
AI strategy connected to your P&L. C-suite alignment. A roadmap your board will approve.
Closes:
Lack of Clarity
Data & AI Engineering
Data engineering foundation. First working AI in production — not a prototype, a deployed system.
Closes:
Lack of Traction
Adoption, Change & ROI
Change management. Team upskilling. The AI your team actually uses, not the one that gathers dust.
Closes:
Lack of Adoption
Results
Not Claimed. Demonstrated.
Case Studies
Real products. Real clients. Real outcomes.
AI-Powered Talent Matching — Idea to Prototype in 5 Days
Finance Marketplace
Problem Solved
A mid-sized firm spent days manually sourcing freelancers with little visibility and frequent mismatches. AI Navi delivered a working AI-powered prototype in 5 days, instantly matching candidates by skills, availability, and rate with built-in vetting for work style, communication, and problem-solving.
Result
Manual sourcing reduced from days to seconds, and screening interviews largely eliminated.
A Diagnostics App Rebuilt for Self-Service in 4 Weeks
Digital Health Diagnostics
Problem Solved
A diagnostics provider’s legacy app was outdated and hard to use, making it difficult for patients to find tests and track results. AI Navi rebuilt it in weeks into a mobile-first, self-service app for browsing, booking, and results—plus an AI assistant that recommends tests and completes bookings via conversation.
Result
Prototype delivered in under two weeks and prototype was featured in a major AI healthcare exhibition.
AI Sales Agent
LiveSalesGenius.ai
Problem Solved
Manual prospecting was slowing sales teams down. SalesGenius replaces it with AI-driven research, personalized outreach, and automated follow-ups—live in weeks.
Result
80% reduction in time spent on outbound research. Pipeline generated from day one.
AI-Powered Resume Builder
LiveApplyGenius.ai
Problem Solved
Job seekers were spending too much time tailoring CVs and cover letters. ApplyGenius automates CV rewriting, generates personalized cover letters, and provides real-time application coaching.
Result
Built and shipped from zero to launch in under 30 days with active users.
What makes us different
- ✦CP/FMCG or Logistics sector depth
- ✦Data engineering capability
- ✦Change management accountability
- ✦4–6 month mobilisation cycle
- ✦Founder accountability
- ✦Sub-£25K entry that clears procurement without a committee
"The companies that win with AI won't be the ones with the biggest budgets. They'll be the ones that build the right thing."
Services & Pricing
Three ways to work with AI Navi
Transparent pricing. Clear upgrade path. No procurement committees for the first two tiers.
AI FlightCheck™
Fixed · 2 weeks · No commitment beyond this
- A 15-page diagnostic + 90-day action plan. Below procurement threshold. Feeds directly into FlightPath.
Best for
If your board has asked for an AI strategy and you need a credible document to unlock the budget.
AI FlightPath™ Sprint
Fixed · 10 weeks · First AI product in production
- First working AI in production. Not a document — a deployed system your team can operate.
Best for
If you have the mandate to act and need working AI in production.
AI FlightScale™ Retainer
3-month rolling · 30-day exit after month 3
- Fractional CAIO (Haja) + Data Engineering (Abhishek). Scale your AI advantage continuously.
Best for
If you have had a first AI win and need senior strategic oversight and data engineering to keep pace as you scale.
AI Data Engineering Services
Bespoke data infrastructure, pipeline architecture, and AI integration built around your existing stack.
- Connect fragmented data sources into one unified, accessible platform
- Data governance, data quality, and full data lineage - built, not bolted on
- Live dashboards and reporting that give leadership clarity in minutes, not weeks
- AI-ready data foundation - so pilots dont fail and budgets dont get wasted
Best for
If your AI ambitions are being blocked by data you can't access, trust, or use.
Your First Step to the Right AI Solution
Take the AI Readiness ScorecardThis ensures you’re guided to the service that best fits your specific use case
✦ THE AI READINESS SCORECARD
"Where is your AI programme stuck right now?"
UK CP/FMCG benchmark · 2025
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